Americans are great at taking perfectly serviceable holidays and turning them into excuses for parties. On Super Bowl Sunday, millions of Americans who couldn’t tell you the difference between a safety and a concussion protocol guzzle one-too-many beers with their chicken wings. A month later, on St. Patrick’s Day, millions of Irish-for-a-day drinkers belly up to their favorite fake Irish bar to down pints of Guinness and shots of Jameson. Next on the calendar is Cinco de Mayo, when all those same St. Paddy’s fans become Mexicans for a day to down bottles of Corona and pitchers of margaritas. (We can’t wait to see what the hospitality industry dreams up when they discover Talk Like a Pirate Day lurking on the September calendar.)